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Terms of Engagement

By accessing this website, engaging in a Cognitive Audit, or retaining the advisory services of Psychological SEO, you are agreeing to be bound by the following terms. These conditions are designed to protect mutual intellectual property, ensure strict corporate confidentiality, and clearly define the boundaries of our strategic partnership.

01. Intellectual Property & Methodology Ownership

The methodologies, frameworks, and terminologies presented on this site—including but not limited to Psychological SEO, Neuro-Trust Signals, Cognitive Load Engineering, and the Four Pillars of Cognitive Dominance—are the exclusive, legal intellectual property of Kamil Larsson.

Client engagements grant a license to apply these strategic insights to the client’s specific digital architecture. Under no circumstances does an engagement transfer ownership of the core methodologies, nor does it grant the client the right to resell, repackage, or publicly claim authorship of these cognitive frameworks.

02. Strict Corporate Confidentiality (NDA)

We operate at the highest levels of the highly regulated iGaming and high-volume Ecommerce sectors. All data, conversion metrics, player acquisition costs (CPA), and structural vulnerabilities shared during a Cognitive Audit or ongoing consultancy are bound by strict corporate secrecy. Psychological SEO will never disclose your proprietary funnel data, architectural blueprints, or strategic roadmaps to competitors or third parties.

03. Nature of Advisory Services

Psychological SEO provides strategic cognitive architecture, behavioral engineering analysis, and structural roadmaps. We diagnose the neuro-linguistic friction within your digital assets and prescribe the exact solutions required to capture First Time Depositors (FTDs) and maximize Average Order Value (AOV).

Unless explicitly stated in a separate Scope of Work (SOW), the technical implementation of these roadmaps (e.g., hard-coding changes to your CMS, altering server configurations) remains the responsibility of the client’s internal development and product teams.

04. Limitation of Liability

While our frameworks are battle-tested to engineer human trust and drastically improve conversion velocity, the digital landscape is governed by third-party algorithms (e.g., Google) and fluctuating market regulations. Psychological SEO cannot be held legally or financially liable for volatility caused by external search engine core updates, changes in regional iGaming compliance laws, or the client’s failure to properly execute the provided cognitive roadmaps.

05. Governing Law

These Terms of Engagement are governed by and construed in accordance with the laws of Sweden. Any disputes arising from these terms or specific client engagements will be subject to the exclusive jurisdiction of the Swedish courts, maintaining alignment with our Nordic operational base and bilingual capabilities.